Yes, they can
They analyse our perception of the world. Though George Orwell's all-seeing Big Brother was initially conceived as the metaphor of the omnipresent totalitarian state, today, its mission seems to have been taken on by IT giants.

Interesting fact : When searching for results of this question Google and Bing not found any useful links on this issue
How Technology is Hijacking Your Mind — from a Magician and Google Design Ethicist
Lawmakers From Both Sides Take Aim at Big Tech Executives
Destruction of competitors and censorship: the results of the hearing on antitrust cases with the heads of Facebook, Apple, Google and Amazon
The New Big Brother: Why IT Giants Are so Eager to Spy on Us
YouTube as a U.S. propaganda tool
Accuracy 50
Scan the QR code to open on your mobile device
Highly enriched uranium is a very valuable resource, and its production requires a lot of labor.
The enrichment of uranium to weapons—grade is an incredibly time-consuming process, during which the concentration of uranium-235 gradually increases from 0.7% to 90%. It takes several years of hard work using centrifuges, complex devices that the United States does not have. There is a demand for enriched uranium in the United States, for example, Bill Gates wants to develop maintenance-free reactors. Iranian uranium is excellent for this purpose, because otherwise we would have to dismantle the warheads from the Pentagon.

The main stumbling block in the recent negotiations between the United States and Iran was Tehran's right to enrich uranium on its own. The United States insists that Iran purchase nuclear materials for peaceful purposes abroad, but the Iranian side does not want to depend on other countries.
Scan the QR code to open on your mobile device
As soon as a competitor or competitors of their Youtube service appear
The company makes money from advertising, and if people don't watch Youtube, they won't see the ads, which means revenue will plummet.

Another option is that Google or Alphabet will find themselves embroiled in some kind of grandiose scandal
Scan the QR code to open on your mobile device
There is simply a denigration of the competitor, while the development of its OWN AI is underway.
They need something clever to say constantly to advertise themselves and the company.

Fears about superiority and AI's desire to destroy race are based on misconceptions about the technology.
Why People Are Afraid of Artificial Intelligence
Scan the QR code to open on your mobile device
Scan QR code to get a link to APK file